Cooler Master EU HQ Tour

The Gaming Room

Behind a nondescript door at Cooler Master HQ is this gem: a fully kitted out gaming room complete with six main rigs, all with custom painted chassis and a bunch of CM Storm peripherals, and a seventh one hooked up to a larger screen and a pair of driver seats, steering wheels and pedals for some hardcore racing action. Oh, and there's the obligatory energy drink bin, of course.


Cooler Master joked that the room was built to give the people who constantly played games during lunch a place where their clicking/shouting/object hurling wouldn't disturb others, but in our experience even the massive League of Legends poster wasn't enough to draw the avid players away from their work desks at lunch. After all, why waste precious gaming time climbing some stairs?


Really though, Cooler Master plans to use the room as a marketing tool and testing room. For example, journalists will be invited to compete with esports teams that Cooler Master sponsors, and the room also acts as a convenient training ground for any teams that are visiting.


It's also a great place for Cooler Master employees to test the latest mock ups of any planned CM Storm peripherals. After all, it's hard to get a real feel for a gaming peripheral without running it through some intense gaming.


It's a set-up guaranteed to make many green with envy, especially those among us who love playing games with friends locally.